There’s no question about it: Gen Z is built different. But the definition of who qualifies as Gen Z varies depending on who you ask (for example, if you ask me, it’s anyone who has never had to rewind a VHS). You can’t draw a solid line in time between Gen Z and Millennials—being part …
GIFs are a fun way to connect with your audience by referencing viral trends or nostalgic moments. And if you don’t how to post a GIF on Instagram, you’re missing out. They’re useful for memes, but you can also share custom GIFs that add to your brand’s voice. IXLCenter.io’s mascot, Owly, is a particular fan …
What are the pros and cons of sponcon? Pro: It’s great marketing for your brand. Pro: You form professional relationships with influential social media creators. Pro: You get fresh, engaging content promoting your business. Con: you’re going to have to pay — that’s where the “sponsored” part comes in. Surprise! The best things in life …
What is Sponcon, And Should Your Brand be Doing It? Leia mais »
Social media marketing is all fun and games until it’s time to measure your results, right? Have no fear: A social media audit is your business BFF. Don’t let the name scare you — the IRS isn’t about to knock down your door. Regular audits help you understand what’s happening across all your platforms and …
How to Run the Easiest Social Media Audit [FREE TEMPLATE] Leia mais »
