Organic reach has been in decline for some time now, but social media holidays can help brands get a bit of a boost. When coupled with the right hashtag, these holidays provide businesses with a good opportunity to reach a like-minded crowd. Where do social media holidays come from? Some days are the byproducts of …
The Complete List of Social Media Holidays [2023 Edition] Leia mais »
After a year of great shifts in the social media landscape, Facebook may not be quite as dominant as in years past. But it’s still the most-used social platform worldwide – by far. In this post, we reveal 42 need-to-know Facebook statistics, updated for 2023, to help your brand understand what’s happening with Facebook right …
42 Facebook Statistics Marketers Need to Know in 2023 Leia mais »
Facebook Messenger marketing can be a powerful part of your digital strategy. Think of it as a direct line to your customers where you can tell them how awesome you are and what pain points you can solve for them. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best …
The Best Facebook Messenger Marketing Strategies for 2023 Leia mais »
With all the focus on new social networks like TikTok lately, the buzz around the first social platform to become popular with businesses, Facebook, has gone down. But with 2.91 billion monthly users — 79% of whom are active daily — you still need to be there. Don’t worry: It’s easy and free to create …
How to Create a Facebook Business Page (and Grow It) in 2023 Leia mais »
The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. Its unique combination of social media and book reviews has revolutionized how people find new books to read. But what is BookTok? How do you get started on BookTok? And who are some of its top influencers? …
Everything You Need to Know About Booktok + 5 Best Books Leia mais »
Creating great TikTok content is one thing; getting people to actually look at it is another. But if you harness the power of TikTok hashtags, you’ll be set to conquer the TikTokosphere (a cool new phrase that is not taking off at the rate I want it to). Here’s how to master the fine art …
Having an orderly, beautiful and consistent set of Instagram highlight covers looks cool, sure — but it’s also a great opportunity to show off your branding, color palette and sense of style to your followers. And, aesthetic highlight covers encourage profile visitors to click and view the Stories that contain all the important information you’ve …
How to Make Clicky Instagram Highlight Covers [40 Free Covers] Leia mais »
YouTube is the place to be for aspiring content creators for two reasons: A huge potential audience and one of the most rewarding content monetization programs of any social platform. Worry it’s too late? 98% of Americans visit YouTube monthly, and almost two-thirds visit daily. Users stream 694,000 hours of video content every minute. But …
Social media RFPs (requests for proposals) are the starting places for many successful social media strategies, campaigns, and collaborations. Actually, a social media RFP template is the starting place. Creating a great RFP for social media marketing services isn’t easy, after all. Write something too vague, and you’ll be sifting through unhelpful applications. Leave too …
Tired of being your own producer, editor and star in your TikTok rise to fame? Good news: There are plenty of places to find cheap or free TikTok templates that can help you reduce the stress (and cost) of creating video content. Besides, there are plenty of other things you can stress out about — …
The 10 Best Places to Find Cheap (or Free!) TikTok Templates Leia mais »
