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10 Ways to Design Your Instagram Grid Layout Like a Pro

Sometimes it’s nice to take a break from endlessly scrolling through your feed — and endlessly scroll through someone’s individual Instagram page instead. Welcome to The Grid. Lined up in neat rows of three, each Instagram post suddenly is part of a bigger picture. A peek into a user’s soul… or at least their content …

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How To Drive Traffic Using a Link in Bio [Instagram + TikTok]

Even if you’ve only seen a few posts on Instagram or TikTok, you’ll have likely encountered the phrase ‘link in bio.’ It pops up everywhere, from your favorite brand’s product posts to the latest snap from that #CottageCore account you follow. But what does ‘link in bio’ actually mean? Why are people always using it? …

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18 New Social Media Apps & Platforms in 2023

Social media is always evolving to satisfy the needs and interests of its users. New social media platforms emerge to serve specific audiences or to offer something different. In 2016, a little app called TikTok transformed the social media landscape through its short videos and casual, spontaneous aesthetic; it’s now the most-downloaded app in the …

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How to Fundraise on Social Media: 12 Tips to Increase Donations

In 2014, pro golfer Chris Kennedy Tweeted a dare to three friends: dump a bucket of icy water on your head within 24 hours or donate $100 to support ALS. The now-famous ice bucket challenge went viral, raised $115 million in donations, and funded new treatments for the disease. The campaign set the standard for …

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16 Facebook Engagement Post Ideas For More Likes and Shares

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more …

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8 Facebook Trends That Will Shape Your 2023 Strategy

Facebook hit a new milestone in early 2023, reaching 2 billion daily users for the first time. In a constantly changing social media landscape, the world’s largest social network continues to hold its ground. So, what’s trending on Facebook right now – and how is Facebook changing in 2023? We’ve rounded up the most important …

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52 Snapchat Statistics That Matter to Marketers in 2023

While TikTok and Instagram may snatch all the headlines, Snapchat remains one of the most popular social media platforms in the world—which means businesses should be taking note. Sure, it’s full of silly filters and effects, but under the bells and whistles, Snapchat is a powerful tool for brands that want to connect with their …

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Social Selling Explained: A 2023 Guide to Social Media Sales

Social selling — maybe you’ve heard of it, but you aren’t entirely sure what it means. Think it’s the same as social media marketing? (Spoiler: It’s not.) Or maybe you think it’s basically just social media advertising? (Second spoiler: Also no. That’s something else altogether.) In short, social selling allows your business to zero in …

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How to Share a Reel to Your Story (Instagram and Facebook)

So you made a great Instagram Reel. Now what? To get the most eyeballs on it, you need to promote it 24/7. Eat, sleep, Reel-peat. Luckily, it’s super easy to share Reels to your Instagram and Facebook Stories. Learn a few different ways below, including how to batch and schedule your Stories in advance. (Yup, …

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Best Time to Post on Social Media in 2023 [ALL NETWORKS]

When, exactly, is the best time to post on social media? It’s a question social media marketers have been asking since the dawn of time — well, since the dawn of Facebook, at least — but we’re here to help. The IXLCenter.io team analyzed thousands of social media posts on TikTok, Facebook, Instagram, Twitter, and …

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