If you’ve ever wanted George Costanza to roast your dad on Festivus or Chaka Khan to sing you happy birthday, Cameo can make your dreams come true. You probably know Cameo as a platform that allows fans to request celebrity videos, but did you know that you can also use Cameo to grow your business? …
What Is Cameo? Using Celebrity Videos to Promote Your Brand Leia mais »
Twitch became popular as a platform for live-streaming video games, but these days, that’s changing. The platform has seen a rapid increase in non-gaming streamers. Brands now have a new opportunity to reach their target audience through Twitch ads. Music streaming, for instance, became one of the most watched streams on Twitch as of 2021, …
Twitch Ads Explained: Grow Your Brand With Streaming Ads Leia mais »
Social media marketing for small business is all about being strategic. While enterprise companies have the luxury of dedicated resources and time, small businesses need to be more agile, nimble, and creative. You can’t just throw money at a problem and hope for the best. You need to be smart about how you’re using social …
How to Do Social Media Marketing for Small Business Leia mais »
You may be familiar with Discord, the popular platform for hosting real-time text, video, and voice chat, but do you know about Discord emojis? One of the coolest features of Discord is the ability to add emojis to your messages. Many Discord emojis are built into the platform, but you can also add your own …
Discord Emojis: How to Use Them and Add Your Own to a Server Leia mais »
Social media algorithms are the backbone of all social networks. They exist to sort the massive volume of content posted every day and show each user the content they are most likely to engage with. In this post, we’ll answer the question of how social media algorithms work. It’s never a good idea to try …
Social Media Algorithms: A 2023 Guide for Every Network Leia mais »
Wake up, companies: Worker power is growing. Everyone’s hopping jobs, demanding livable wages (gasp—the audacity!), and leaving toxic workplaces in the dust. Jumping to new companies is a popular exit path, but some workers are going the freelance route, or more radically, quitting with no plan at all. When you’re hiring, you’re not only competing …
Companies Need References to Recruit Top Talent—Here’s How to Get Them Leia mais »
Social media image sizes seem to change constantly. One moment you have the perfect cover page for your account. The next, it’s been resized and looks all pixelated and wrong. It doesn’t help that information about official dimensions and image sizes is harder to find than a civil discussion on politics on Facebook. But, it’s …
2022 Social Media Image Sizes for All Networks [CHEATSHEET] Leia mais »
There’s no question about it: Gen Z is built different. But the definition of who qualifies as Gen Z varies depending on who you ask (for example, if you ask me, it’s anyone who has never had to rewind a VHS). You can’t draw a solid line in time between Gen Z and Millennials—being part …
GIFs are a fun way to connect with your audience by referencing viral trends or nostalgic moments. And if you don’t how to post a GIF on Instagram, you’re missing out. They’re useful for memes, but you can also share custom GIFs that add to your brand’s voice. IXLCenter.io’s mascot, Owly, is a particular fan …
What are the pros and cons of sponcon? Pro: It’s great marketing for your brand. Pro: You form professional relationships with influential social media creators. Pro: You get fresh, engaging content promoting your business. Con: you’re going to have to pay — that’s where the “sponsored” part comes in. Surprise! The best things in life …
What is Sponcon, And Should Your Brand be Doing It? Leia mais »
