Why use Facebook Messenger ads? These days, more people are using private messaging on social media than ever before. And since Facebook combined its messaging backend with Instagram, Messenger ads have never been more relevant. Facebook Messenger has 1 billion active users – the same as TikTok. Messenger is an ultra-personal way to connect directly …
Facebook Messenger Ads: How The Pros Get Results in 2022 Leia mais »
A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing. The more specific your plan is, the more effective it will be. Keep it concise. Don’t make it so lofty and …
How to Create a Social Media Marketing Strategy [Template] Leia mais »
Lights. Camera. Action! Are you ready to jump on the LinkedIn Live bandwagon but need help figuring out where to start? We’ve got you covered. You might be thinking: what is LinkedIn Live? It is LinkedIn’s live streaming video center, designed to connect marketers and their communities in real-time. Think of LinkedIn Live as similar …
How to Use LinkedIn Live: The Complete Guide for Marketers Leia mais »
Using the best Shopify apps in your ecommerce store can help you take your shop from basic to bada**. Integrating apps into your store can help you increase sales, streamline customer support, and improve customer experience. And luckily, Shopify’s huge app store offers thousands of apps to help you grow your business. But with so …
The 15 Best Shopify Apps to Help Grow Your Ecommerce Store Leia mais »
LinkedIn is the world’s premier business network with 722 million users as of January 2022. 25% of all American adults use LinkedIn, and 22% of those use it every single day. The main reason? To “strengthen their professional network.” For individuals, it’s a great place to stay in touch with old colleagues, get referrals for …
How to Use LinkedIn for Business in 2022: A Simple Guide Leia mais »
If you say “Instagram shadowban” in the mirror three times, Head of Instagram Adam Mosseri appears and tells you it isn’t real. “But then why am I only getting 20 likes per post when I used to get 250+?” you ask, frantically coming up with hashtags to find The One that will put you back …
The Snapchat Ads Manager is a valuable tool for any business wanting to create self-service ads on Snapchat. While you may be hearing less about Snapchat these days, the platform’s audience continues to grow, with a total potential ad reach of 616.9 million users — that’s 20% year-on-year growth. Learn more about Snapchat Ads Manager: what …
How to Use the Snapchat Ads Manager in 2022: A Guide Leia mais »
If people were talking about your brand on social networks, you’d want to know about it, right? Well, guess what: It’s happening. Whether you’ve noticed or not, if you have any kind of social presence at all, your brand is likely receiving social mentions. Keep reading to find out why social mentions are so important, …
Mapping the customer journey can give you a way to better understand your customers and their needs. As a tool, it allows you to visualize the different stages that a customer goes through when interacting with your business; their thoughts, feelings, and pain points. And, it’s shown that the friction from those pain points costs …
Social media and the government go together like peanut butter and jelly. Why? Because social media is an excellent place to communicate with constituents, launch campaigns, build awareness around initiatives, and is an essential tool in crisis communications. At IXLCenter.io, we work with many levels of government and fully understand how social media has risen …
Social Media in Government: Benefits, Challenges, and How it’s Used Leia mais »
