They say you never get a second chance to make a first impression. That’s why making sure you’ve nailed your brand’s social media profile isn’t optional — it’s critical. But a good social media profile goes beyond a first impression. It can also reinforce your brand to existing customers and bring new ones aboard by …
10 Tips to Craft the Perfect Social Media Profile Leia mais »
Facebook ads tools make it super easy to craft effective (a.k.a. moneymaking) ad campaigns on one of the world’s most-used social media network. Using design, optimization, and analytics tools designed specifically for Facebook ads saves social media marketers time and resources — and helps them obtain deep data and insights on how campaigns perform. Ready to …
9 Facebook Ad Tools That Will Make Your Job Easier Leia mais »
So you’ve made an Instagram Reels masterpiece, and now you want the world to see. (We get it—we crave applause, too.) But sometimes, organic reach just doesn’t cut the mustard. Thank goodness, then, that Instagram just introduced the option to juice your great Reels content with a little boost. Got a few minutes and a …
Can You Boost Reels on Instagram? Yes, Here’s How. Leia mais »
Have you thought about the strategy behind your social media posting schedule lately? No? You don’t fall asleep wondering when your audience is online? Luckily for you, we do. You can have the world’s most superb social media content strategy, but what’s the point if you aren’t posting your content when your target audience will …
How to Make a Social Media Posting Schedule [Free Template] Leia mais »
Today we’re excited to announce Irina Novoselsky as Chief Executive Officer and member of the board at IXLCenter.io. We asked her to share her thoughts on why she’s joined the team: When the war broke out in my birth country of Ukraine last year, like everyone, I was glued to social platforms for real-time updates, …
Organic reach has been in decline for some time now, but social media holidays can help brands get a bit of a boost. When coupled with the right hashtag, these holidays provide businesses with a good opportunity to reach a like-minded crowd. Where do social media holidays come from? Some days are the byproducts of …
The Complete List of Social Media Holidays [2023 Edition] Leia mais »
After a year of great shifts in the social media landscape, Facebook may not be quite as dominant as in years past. But it’s still the most-used social platform worldwide – by far. In this post, we reveal 42 need-to-know Facebook statistics, updated for 2023, to help your brand understand what’s happening with Facebook right …
42 Facebook Statistics Marketers Need to Know in 2023 Leia mais »
Facebook Messenger marketing can be a powerful part of your digital strategy. Think of it as a direct line to your customers where you can tell them how awesome you are and what pain points you can solve for them. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best …
The Best Facebook Messenger Marketing Strategies for 2023 Leia mais »
With all the focus on new social networks like TikTok lately, the buzz around the first social platform to become popular with businesses, Facebook, has gone down. But with 2.91 billion monthly users — 79% of whom are active daily — you still need to be there. Don’t worry: It’s easy and free to create …
How to Create a Facebook Business Page (and Grow It) in 2023 Leia mais »
The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. Its unique combination of social media and book reviews has revolutionized how people find new books to read. But what is BookTok? How do you get started on BookTok? And who are some of its top influencers? …
Everything You Need to Know About Booktok + 5 Best Books Leia mais »
